Psychology & Marketing SCIE SSCI

文章名称引用次数

• Internal marketing, employee customer-oriented behaviors, and customer behavioral responses12
• The effect of service quality on customer satisfaction, loyalty, and happiness in five Asian countries11
• Virtually enhancing the real world with holograms: An exploration of expected gratifications of using augmented reality smart glasses10
• The role of actual, ideal, and ought self-congruence in the consumption of hedonic versus utilitarian brands10
• Do they shop to stand out or fit in? The luxury fashion purchase intentions of young adults10
• Do touch interface users feel more engaged? The impact of input device type on online shoppers' engagement, affect, and purchase decisions9
• Antecedents and consequences of chronic impulsive buying: Can impulsive buying be understood as dysfunctional self-regulation?9
• Effects of functional green advertising on self and others9
• The mechanism by which social media influencers persuade consumers: The role of consumers' desire to mimic9
• Consumer Brand Hate: Steam rolling whatever I see8